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Basic Training for
Network Marketing Beginners Every day I get lots of mail from people who are just starting out in their first network marketing business who are looking for training tools and other resources that can help them learn how to successfully launch their new venture. When I started (more years ago that I like to count), the resources were very slim and most people took their basic training in the MLM school of hard knocks. Without a savvy sponsor with a good training system you were destined for a lot of difficult times ahead. How things have changed since then! Newcomers now have it a lot easier -- they can pick and choose from a wide variety of books, tapes, and publications available to help guide them smoothly through their startup phase and beyond. So here’s a list of a few of my favorite business building resources that I wish I’d had in my backpack when I started. And the really good news is that all of these training tools are affordably priced to fit into even the smallest business budget. My all-time favorite MLM training book is Venus Andrecht’s, MLM Magic, How an Ordinary Person Can Build an Extra-Ordinary Networking Business from Scratch and its accompanying workbook. This book is not only fun to read, it details the author’s own success secrets which she used to build a $100,000 MLM business in a year. This is recommended reading for anyone who seriously wants to build their own successful MLM business. Venus covers goal setting, recruiting, prospecting, and downline support and gives you the real scoop on what it “really” takes to build a profitable MLM business. The book and workbook are available through Venus’ publishing company, Ransom Hill Press, 1-800-423-0620. Ask for a copy of their new catalog when you call -- it offers all of Venus’s books and lots of other good stuff too. A newsletter that is an excellent source of creative ideas and approaches for small business owners is Barbara Winter’s bimonthly Winning Ways, the unabashedly positive newsletter for self-bossers. Each issue is always a delight to read. Winning Ways, P.O. Box 39412, Minneapolis, MN 55439, 6 issues, $31. Barbara is also the author of the popular bestseller, How to Make Money Without A Job. This is a fantastic book for aspiring entrepreneurs and is available at your local bookstore. Although its focus is not on MLM, it offers lots of advice for the entrepreneurial newcomer and the challenges they face. The Network Trainer is one of my favorite publications and its focus as its name suggests is on MLM training. This bimonthly magazine offers articles by many of the top MLM recruiters and trainers in the business. Each issue also includes Big Al’s Recruiting Newsletter, which offers great tips on how to build a successful business as well as lots of other good training books and tapes. For more information about their publication just visit their site on the web at: http://www.tntmag.com And finally, if you really want to get off to a rocket fast start you should get your hands on the MLM Success Library. The library consists of five books and five tapes at a super 50% discount and includes books by Tom Schreiter of Big Al fame, along with MLM greats Randy Ward and Don Faila, plus a lot more. For more details on the Library click here. These resources only scratch the surface of the incredible amount of information available to new MLMer’s today. I could easily list at least 50 more if I had room. But if you want to start smart and avoid a lot of the headaches and challenges that MLM newcomers face, you can’t go wrong with this short list of my favorites. Linda Locke is the Webmaster and Editor of the MLM Woman Newsletter. Visit her site for over 100 articles of interest to network marketers at: http://www.mlmwoman.com
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